Keeping your children safer online

(Currently available for children’s Android devices)

FYI play it safe’s mission is to monitor the content of children’s online communication and other online activity to provide pro-active alerts to parents or guardians of potential signs of cyberbullying, depression, self-harm, suicidal ideation, online predators, or when they engage in adult content.

FYI play it safe – the app every parent needs

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Message Monitoring

FYI play it safe tracks conversations and content your children are engaging with online. We monitor all content, regardless of the application or tool they use. In this way, you’re always covered. As soon as a new app is launched, we’ll know about it!

How does FYI play it safe work?

The idea of keeping our children safer online is great, but how does FYI play it safe actually help you do that?


Once you’ve registered, installed and bound your devices, sit back and wait for FYI play it safe to monitor each of your child’s online activities and conversations.


As soon as FYI play it safe provides an alert of a potential harmful event, investigate the details of the alert in your FYI parent app.

Take Action!

Have a conversation with your child about the event and build more trust by empowering him/her to take the relevant action.

Start your 7-day FREE trial now!

The Tech Behind FYI play it safe

Our software uses cutting edge artificial intelligence, machine learning and aspect based sentiment analysis to flag possible harmful content for parents while keeping conversations private to the user (your child).

AI Intelligence

Tracking is done in real-time, 24/7, regardless of the application or tool your child uses. No need to read through thousands of direct or online messages anymore.

Get started in 4 easy steps

And keep your children safer online

Our Partners

We partner with others who also work hard to keep our children safer online.

SaveTNet Cyber Safety

SaveTNet Cyber Safety aims to save lives by creating awareness for responsible digital engagement.
We do this, by offering a NETwork of support through partners and SaveTNet is the first point of reference for people who need cyber safety information or help.

In this way, SaveTNet also helps to fight the dark side of the web, by adding support to the group who is fighting digital pornography, human trafficking, sexual grooming and other related issues.
We love practical solutions and support what FYI play it safe offers parents and their children.

Not My Kid

’Not My Kid’ is dedicated to empowering parents to keep their children safe online while preserving their childhood. 

Jen Hoey founded ‘Not My Kid’ following her personal experience with her daughter’s encounter with a predator via an online game.  With her daughter’s permission she has since come forward and shared their story.  In addition, she has thrown herself into educating herself about the harms children can face when left unsupervised online with a particular passion for the prevention of child exploitation. Read more about ‘Not My Kid’ and the services Jen offers by following the link in the logo.

“Not My Kid” firmly believes in collaborating with other professionals and is excited to be forming a partnership with FYI Play It Safe.

Cyber Hero

We are a Community Interest Company and our aim is to protect young people from potential digital dangers through advice, educational workshops and e-safety guidance. Our resources have been specially created for parents and educational facilities.


Security of your data is very important to us. We understand the sensitivity of the type of information you entrust us with.

Securing Your Data

The good news is, our FYI play it safe solution was designed with security top of mind.

Through the binding process, we ensure that only the FYI safe device (installed on the parent’s phone) can access the alerts and potentially harmful interaction information on the FYI play device (installed on the child’s phone).

Also, for security purposes, none of the child’s interaction information is stored on the parent device itself and access to the FYI safe app on the parent’s device is granted by your login credentials.

Your child's data is protected because

For more detail on privacy of information, please refer to our privacy policy.

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